You’ve spent some time thinking about it, and now you’re finally ready to start your own podcast! Congratulations!
At the same time, there’s a very good chance that you’re a little intimidated by the road ahead of you. Amid your concerns about creating content and finding guest speakers, you may also be wondering how much you have to invest to have a high-quality, successful podcast.
The good news is that it’s possible to start a podcast without spending a dime! Here’s how to start a podcast for free.
What Do You Need To Start a Podcast?
According to Riverside.fm, it can cost anywhere from $100 to $5,000 to start a podcast, so it’s definitely worth looking for more affordable options.
- Microphone
- Headphones
- Computer
- Recording and Editing Software
- Podcast Hosting Service
- Graphics
- Host (that’s you!)
Keep in mind that this is a very basic “starter kit” to start your podcast. Depending on your needs, you may require additional items.
How To Start a Podcast For Free
Now, how do you check off all the items on this list without spending anything? Here are a few tips on how to find free versions of the equipment and software you need.
Equipment
To record your podcast episodes, you’ll need some basic podcasting equipment.
At the very least, you’ll need a computer and a microphone with a stand. While it’s technically possible to record a podcast without a set of headphones, most podcasters use them to improve their sound quality (which makes your show sound more professional).
If you plan on launching a video podcast, you’ll also need a camera and a compatible DSLR microphone. You may also want a pop filter to smooth out the more explosive sounds in your podcast recording.
There are very few ways to find equipment for free, but if you’re already thinking of starting a podcast, you likely have most of what you need already!
Recording and Editing Software
You’ll also need software for recording and editing your podcast, so it’ll be cleaned up for your listeners. There are plenty of free services available, but keep in mind that features may be limited. However, this can be useful when you’re just getting started with audio recording.
Some of the more user-friendly recording software tools available are iMovie, Garageband, Audacity, and Spotify for Podcasters.
Podcast Hosting Platform
A podcast hosting platform will store and distribute your podcast to places like Apple Podcasts and Spotify. For many podcasters, this is an unavoidable expense. However, there are free options available.
If you decide to go the “free” route, make sure you read the fine print. Many free podcast hosting platforms have upload limits, forcing you to publish shorter episodes or only a few episodes per month. Other platforms may claim ownership of any content on their services.
If keeping costs low is important to you, this may not be a deal breaker and can even help you get your podcast off the ground sooner. However, it’s always worth doing your research.
Graphics
Podcast cover art and logos not only help you look more professional, they can play a key role in marketing your podcast.
For a great free software, try Canva, which has a lot of features, including plenty of templates specifically for podcasters.
Marketing
If you want your show to gain subscribers, you’ll have to get the word out! While the popular shows may use digital marketing companies, you can promote your podcast for free on social media. Sites like Instagram, Twitter, and TikTok are good places to start.
Ready To Grow?
While it’s possible to start a podcast without spending a cent (as long as you have the right equipment), you’ll eventually have to invest in your show. The good news is that you don’t have to splurge on everything all at once.
As you grow, you can start upgrading your setup piece by piece. For example, you might start by upgrading your equipment, then switching to a paid subscription on your hosting site so you can upload more content.
Keep in mind that improving your show and making it more professional will make it more attractive to sponsors, allowing you to monetize your podcast. By that point, it’s better than free—you’re getting paid to podcast!
Conclusion
Even though it’s possible to start a podcast for free, you’ll know you’ve got a truly successful show when you’re willing and able to invest in making it bigger and better.
And one of the best ways to start taking your podcast seriously is by creating your own podcast website!
Podpage is easy to use and manage, and offers three affordable pricing options for podcasters of varying budgets. Find out more today and get started with your new podcast!
